Hunter orange is your favorite color. No really it is.

You will learn to love hunter orange every October in South Dakota if you're new to the area.  Anyone wearing the distinct color should be given a red-carpet welcome because it means money in our pockets.

As South Dakota's pheasant season officially opens to all hunters this weekend, October 21st, the Sioux Falls Convention and Visitors Bureau (CVB) along with several vendors will be at the Sioux Falls Regional Airport with smiles, warm greetings and gift bags for each out of state pheasant hunter who arrives.

The CVB will be at the airport Thursday and Friday October 19 and 20.

South Dakota's pheasant season to local and out of state residents runs through January 7, 2018.